Captive insurance programs have been popular among business’
largest corporations since they were first created in the 1950s. As we enter
2020, however, captives are enjoying a resurgence as a growing solution for
businesses of all sizes trying to think outside the box.
Captives allow businesses to maintain direct control of
their insurance programs, creating a fully personalized experience with its own
unique challenges and opportunities for reward.
Even though captive insurance programs can help businesses
navigate the challenges of employee benefits management, reduce costs, and
build a more useful experience for employees, there’s a major lack of
understanding about what they are and how they work.
Moving forward, we will:
Define captive insurance for beginners
Explain the difference between a captive and
traditional commercial insurance
Review the main pros and cons of captive
insurance
Provide guidelines to help determine if a
captive insurance program might be right for your business
What is Captive Insurance?
A “captive” insurance company is an organization that exists
only to meet the specific insurance needs of its member/owners. That means the
business or businesses insured by the captive are its sole and total owners.
Captive insurance can help a business fulfill all its
insurance needs, from employee benefits and general business insurance to worker’s
compensation, product liability, auto insurance, and so on. That’s why captives
have historically been popular with Fortune 500 companies and major
corporations: they provide complete independence and allow businesses to
circumvent many of the inefficiencies of the commercial insurance market.
When you have an insurance company whose only focus is the
support of your business, you can achieve some pretty impressive stuff.
You can get your employees the benefits plans
they need while controlling expense for them and the business
You can scale your coverage to your exact needs
to minimize overspend
You can eliminate the offerings you don’t need
while finding the best version of what you do need
In order to gain that independence, however, you must assume
the possibility of greater financial risk. When you make the switch to captive
insurance, you’re gambling with your own money, and no longer have your insurance
provider to fall back on because you are now the provider.
Different Types of Captive Insurance
It’s important to know that there’s more than one kind of
captive. Let’s take just a minute to define the main types of captive insurance
programs out there.
Single-Parent or Pure Captive: A captive
that is owned by and works exclusively for its parent company and its
subsidiaries (as for a corporation)
Group or Association Captive: A captive
insurance program created by multiple small or medium-sized companies pooling
their resources and risk to access the advantages of a captive
Rental Captive: An existing, independent
captive operated by a business entity that other organizations can opt into
temporarily
Protected Cell Captive: A captive in
which each organization’s assets and liabilities are kept separate, allowing
access into the captive but minimizing the biggest possible financial gains and
losses
Agency Captive: A captive managed by a
specific agent, who is empowered to reinsure the company by contracting with
traditional carriers based on their assessments
How is Captive Insurance Different from Commercial Insurance?
Now that we’ve defined “captive,” let’s explore how captive
insurance is different from many of the other models you might be familiar
with.
What’s the Difference Between Captive Insurance and Being Fully Insured?
In short, a captive is the complete opposite of being fully
insured.
When you’re fully insured, you pay a set monthly fee to your
insurance company and they assume all financial risk. Being fully insured is most
useful if you don’t have the capital available to cover anticipatable risks.
A captive is only possible if your business has more than
enough capital available to cover anticipatable risks or if you partner with
other organizations to pool resources.
What’s the Difference Between Captive Insurance and Being Self Insured?
Captive insurance is a form of self-insurance, but the two
terms are not interchangeable.
A self-insured business maintains a specific savings account
for unforeseen insurance costs and uses that “rainy day fund” to cover losses
or fill gaps in coverage. However, that coverage is still purchased through the
traditional insurance marketplace.
A captive is far more complex than basic self-insurance because
it involves an organization creating its own insurance entity, not simply socking
away money to pay for insurance-related costs.
What’s the Difference Between Captive Insurance and Mutual Insurance?
In a mutual insurance company, the provider is owned by its
policyholders, acts on their collective best interests, and distributes any
profit through either lower rates or payouts.
That sounds pretty similar to captive at first, but there’s
one key difference: a mutual company, although owned by its policyholders
financially, acts as an independent entity. Policyholders buy in and then trust
the provider to do good by them.
In a captive, the insurance company is part and parcel of
the greater organization which it serves and is steered according to identified
business needs.
Advantages of Captive Insurance
We’ve laid out a lot of information about what captive
insurance programs are, how they work, and how they can transform an
organization’s approach and identity. Let’s pause to reflect on the positive
potential of captives.
A captive insurance program can help you:
Reduce
insurance costs – When you own the insurance company, there’s no mark-up
for services and no need to purchase any coverage you don’t want or need.
Captives offer businesses the best and most granular control over their costs
compared to any other insurance model.
Reward
yourself for good planning – Captives provide the most benefit to
businesses with great self-knowledge. If you understand your assets, risks,
needs, and scale well, you can create a captive that protects you with minimal
overspend in a bad year and generates difference-making profit in a good year.
Create
ideal employee benefit packages – Each workforce has its own specific,
identifiable healthcare and employee benefit needs. Unfortunately, even with a
great broker, it’s tough to create bespoke coverage that meets everybody’s
needs and saves everybody money. A captive allows businesses to get creative
and find new ways to get their employees exactly what they need without having
to spend a dime on things they don’t.
Insure
outside-the-box risks – Sometimes an organization needs to take a big risk
and gamble on itself to take the next step. Finding insurance to protect
investors and keep the core of the business whole should one of those major
strategic gambles fail is more difficult than ever on the open market. If you
have a captive insurance program, however, you can create whatever coverage you
need and avoid needing to “sell” a carrier on your business plan.
Specific
tax benefits – There’s a misconception that all the tax benefits of captive
programs have been eliminated over the last few years, but that’s actually not
true. First of all, all premiums an organization pays to its own captives are
tax deductible. Furthermore, in down years, he captive’s status as an insurance
company can earn its parent organization loss reserve deductions.
Disadvantages of Captive Insurance
Of course, as we’ve seen, the captive program approach isn’t
right for every business. Let’s pause briefly and reinforce the main reasons
and organization would not want to create a captive.
Unfortunately, with a captive insurance program, you:
Assume increased risk – When you form a
captive program, you are your own support system. There’s nobody else paying
into the pool of funds that’s used to bail you out in a pure captive, and even
in a group captive, if multiple partners have bad years, it can lead to major
financial complications. If your business is risk-averse by nature, a captive
might not be right for you.
Take
on up-front expense – Establishing a captive is a time-consuming process
that requires creating an insurance company from scratch.That means, as
you’re planning and building your program, you’ll need to take on more hires,
acquire new licenses, and bring in some consultants who are captive experts. At
the same time, you need to allocate capital to underwrite your plans.
Create new management responsibilities – People
sometimes misunderstand that a captive can be managed by a human resources
department’s employee benefit expert. That’s actually not true, as the captive
is a full-time, constantly operational insurance company. That means either
bringing in new managers to operate the division or creating new
responsibilities for other members of your core team.
Risk taking a step back –It’s possible
that, in its initial years, your captive might not do as good of a job as a
traditional provider. If you’re not comfortable taking one step back to take
two steps forward, a captive probably doesn’t fit your leadership style.
Don’t
get the tax benefits you would have in the past – While captives still
deliver some tax perks, they’re definitely not the shelter and deduction
powerhouses they used to be. With that said, if your main motivation for
creating a captive is tax protection, you’re likely not a good candidate for a
captive program in the first place.
How to Know if Captive Insurance is Right for You
In general, captive insurance is best for businesses that
are:
Large and stable (or medium-sized and stable,
backed by a group of similarly stable partners)
Comfortable taking risks with the potential for
high reward
Thinking and operating in an open-ended,
creative way
Recruiting a diverse workforce with varied
medical needs and preferences
Dissatisfied with traditional corporate and
business insurance
Confident in their ability to improve over time
On the other hand, businesses should keep away from captives
if they are:
Small or in an early developmental stage
Risk averse or unable to raise significant
capital
Relying exclusively on outside companies and
contractors to identify and manage their insurance needs
Completely satisfied with the pricing and
coverage they get through traditional insurers
Unwilling to take one step back in the short
term in order to take many steps forward in the long term
Key Takeaways
Captive insurance programs are unique, complex, and create
brand new challenges for the businesses who decide to leverage them.
At the same time, however, captives remain underappreciated
as ways to meet all of your business’ total insurance needs while controlling
costs and connecting with your ideal coverage.
There’s no “right answer” when it comes to whether captive
insurance programs are effective or not; the approach’s potential for success
is directly tied to an organization’s desire to think and work beyond the
limitations of the traditional marketplace and commitment to getting things
right.
If you’re wondering if a captive program could benefit your
organization, remember:
Captive insurance companies support only the
organizations that own them
A “pure” captive involves just one company or
corporation
A “group” or “association” captive involves a
group of businesses banding together to share risk and support one another
Starting a captive insurance program is
basically the opposite of being fully insured – you assume all risk
Captives can help organizations build bespoke
insurance plans, both for business needs and employee benefits
Captives aren’t for small or risk-averse
businesses
Here at Launchways, we take our core values very
seriously. They aren’t a list of aspirational ideals that we wrote
up on a wall. For us, they really are the soul of our company and are at the
heart everything that we do. This is largely because our team members own the
values as much as company leadership does. We take the time to review the
values every year and allow our employees to shape the values and hold
leadership accountable to live up to the values.
One of our most important values is the idea that Launchways
is driven on an individual, team, and company-wide level. We aren’t content to
just show up and do the minimum. We’re determined to win big for our clients,
our team members, and for ourselves too. This sense of drive has ripple-effects
throughout our organization. It is a cornerstone of our vibrant company culture
and employee community and the foundation for our innovative people-focused solutions.
Without our drive, we wouldn’t be able to fully live our other core values.
So what does being driven look like as an employee at
Launchways and how does it set our experience apart from working at other professional
service firms? In today’s post, we’ll cover how we:
Own our work and are dedicated to professional development
Fuel collaboration through shared purpose
Foster mutual trust and a sense of community
Respect each other’s intentions, empowering diversity and growth
Owning Your Work and Professional Development
One of the most significant impacts of living our “Driven”
value is the extent to which it allows us to own our work and development as a
person and as a professional. We don’t do what we do because someone higher in
the organization tells us to. We don’t do it to impress our coworkers. Rather,
our drive comes from within and is nurtured by our peers who value the same.
That might sound a little idealistic but it really boils
down to the Launchways principle of putting the right people in the right
seats. We carefully vet potential employees so that our team is made up of
similarly driven and dedicated individuals across all departments. And we know
that no one is going to be good at everything – but that everyone is good at
their own areas of expertise. So we take the time to identify aptitudes and put
people in the roles that let them take advantage of their skills. And our
employees have a unique amount of leeway to shape their roles to suit their
personalities, work styles, values, and talents so they can do and be their
best.
Because we get to work on what we’re passionate about and
good at, it’s much easier to build and maintain our drive. There is so much
room to grow within the organization that there is no limit to our ability to
grow ourselves and our careers as we work on many different types of projects
to serve unique client needs. As our Senior HR Consultant Christine Lewis put
it,
“Something that is really unique about working at Launchways is the ability that each of us has to explore different areas in our career and participate in projects that we would not be able to at another company. Our roles are not very siloed so we get to work with many different teams. Tackling HR issues in so many different environments has allowed me to grow my career much faster than I could working in-house.”
It also means that we get to take ownership of our projects.
We feel comfortable and encouraged to come forward with ideas for projects or
solutions and we help each other realize those ideas. Our mutual drive allows
us to have more control over our work and a greater impact on the results we deliver
for our clients. Our driven team is the key to Launchways’ innovative
solutions.
Fueling Collaboration Through Shared Purpose
At Launchways, we’re not just driven on an individual level.
There’s a sense of energy as soon as you walk through the doors and become immersed
in the team environment. We’re each passionate about our own projects but we
also get to work together to realize the goals on an individual, departmental,
company, and client level.
This mutual drive gives us a sense of shared purpose. And
because we openly acknowledge our different strengths and backgrounds, we can
easily reach out to coworkers to fill in any gaps we might have and deliver our
solutions to the client. There’s no foot-dragging or complaining about
diverting resources from other projects – people are happy to get involved and
help each other succeed. One of our Client Success Advocates, Hannah, said it
best when she told us,
The team atmosphere is my favorite part of working at Launchways. There is always a sense of support and there is a lot of trust. You can really trust your teammates to back you up and we are all in it together. It makes me feel really safe, capable, and ready to be myself.
Earning Trust and Respect to Foster Community
At Launchways, we all have a shared passion for always doing
what’s best for our clients while growing and learning new things.
And no one questions each other’s dedication. We know how much our work means
to every single person on the team and how hard we all work to make great
things happen for our company and our clients.
And when you get so many passionate people together in an
office and give them the resources they need to take ownership of their work
and do what they know how to do best, something truly remarkable happens. You
don’t just build a company culture. You create a community.
Our mutual drive creates the kind of genuine trust and
respect that is necessary for deeper connections and an organic community. All
of the realizations and benefits of our “Driven” value we’ve covered so far add
up to make Launchways a special place to work. Launchways is where people are
comfortable sharing their true selves and appreciate each other for who we
really are. And this environment isn’t just individually rewarding, it also
gives us the space to forge meaningful relationships. As our long-time team
member Maribel Espinoza says,
“Everyone here gets along so well that I call it my second family. Coming to work with great people in a great atmosphere makes my work even more rewarding.”
Respecting Intentions Empowers Diversity and Growth
Working in an environment in which every person is driven
and passionate about their work allows us to avoid many of the kinds of
miscommunications that can derail teamwork, growth, and innovation. Because it
creates the trust and respect that allows for community, it also lets us have
full trust in each other’s intentions. This means that we listen to each other
seriously without taking anything personally: enabling us to realize one of our
other core values of being “thoughtfully candid.”
Once you trust your coworkers’ intentions implicitly, you
open up a whole new world of possibilities for productive collaboration and
personal growth. Everyone is comfortable to be themselves and share their
genuine opinions and perspectives even if, and sometimes especially if, they
differ or conflict with those of others. Having so many diverse perspectives at
the table allows us to think outside of the box and truly innovate as a team
and as a company. It fuels our individual and mutual drives and allows us to
push each other to help us do and be our best. All without causing hard
feelings.
And this diversity, equality, and willingness to push each
other applies at all levels of the organization. Our CEO, Jim Taylor, had this
to say about how our team drives his work:
“What I like about the Launchways team is that, simply put: they’re good at what they do. They make me driven because they hold me responsible to be the best I can be and there is a level of mutual respect that exists that has taken me to a place that I have not been before in my career. We’re not afraid to disagree on things and know that these different opinions will take us to the best possible place. And our relationships are authentic and rewarding, so we don’t take disagreements personally.”
Key Takeaways
Here are some of the key takeaways of what being driven
means for us at Launchways:
We own our work and our professional development, which makes it easy to be passionate about what we do
Our mutual drive helps us work together to accomplish goals on an individual, team, and company-wide level
Common purpose and dedication to our work does more than facilitate productive collaboration: it builds vibrant and meaningful community
With everyone sharing the same sense of drive and purpose, we trust each other’s intentions, which lets us share our diverse opinions to maximize our outcomes and growth
The truth is that the core value of being Driven defines who
we are and what we do at Launchways. It makes our office somewhere that is full
of passionate, dedicated individuals who are hell-bent on being successful and
really making a difference in the work that they do. And it builds a community
based on trust, respect, and deep relationships.
Mighty Hook is the largest manufacturer of hanging solutions and masking products for industrial finishing and powder coating processes. Mighty Hook has on-site engineers to improve efficiency through custom solutions. Their mission is to provide customers with high-quality, innovative, cost-effective products to improve their hanging efficiency and productivity in paint, powder, and e-coat processes.
Mighty Hook relies on its highly-skilled employees to
innovate customized solutions for its clients, so the company takes employee
compensation and engagement extremely seriously. For Scott Rampala, Mighty Hook
President and CEO, it’s all about balancing offering competitive employee
compensation and competitive rates for customers. The key to meeting the needs
of employees and clients alike is to minimize human resources overhead,
optimize employee compensation packages, and reduce business insurance costs so
he can allocate resources where they matter most.
Scott first turned to Launchways when he decided to conduct
an employee compensation audit eight years ago to better compete for talent
while keeping costs low. The Launchways team facilitated the audit by ensuring
that the auditor had the payroll information they needed to accurately assess
Mighty Hook’s employee compensation. This included payroll data and
departmental allocation to guide the auditor in determining the correct total
payroll investment and compensation for individual employees depending on their
employee classifications.
The audit successfully aligned Mighty Hook’s compensation
strategy with their talent acquisition and business goals. Scott also decided
to bring in Launchways to manage the company’s payroll processing so he could
be sure that his employees were being taken care of without draining valuable
internal resources. As he describes the value of Launchways’ payroll services,
“Payroll can be a touchy subject and Launchways does a great job of tracking the vital sensitive information and limiting access to key stakeholders. Best of all, I can rely on Launchways to make sure our employees are paid on time, which is a huge peace of mind for me and my team. It means that I can focus on reaching our business goals rather than the details of employee compensation.”
But the most lasting effect of Mighty Hook’s partnership
with Launchways has been the reduction of business insurance costs across the
board year after year. Before working with Launchways, Mighty Hook tended to
renew their plans with their existing business insurance providers. Launchways
brought a new approach to Mighty Hook’s insurance, taking the plans to the open
market each year to find the best deals. This approach allows Mighty Hook to be
much more flexible, as Scott explains,
“Every year our Launchways representative comes in and takes our worker’s comp, general liability, and property and casualty and moves it to the open market. In some instances, we’ve sourced our plans from a range of providers, although most recently we discovered that shopping our entire business insurance operation to a single provider generated the biggest savings.”
This flexibility has paid off for Mighty Hook year after
year. As Scott describes, Launchways’ proactive approach to reevaluating
insurance carriers annually has helped him cut costs so he can provide greater
value for his customers while providing competitive employee compensation.
“The approach to taking our insurance to the open market every year is far preferable to our old model of just renewing with our existing carriers. It allows us to remain competitive and get the best value year after year. On average, we’ve probably seen a 4-5% decrease in costs each year and in the last year alone we saw an impressive 10% decrease in our insurance costs. Those savings are good for our bottom-line, our clients, and our employees.”
Beyond the concrete savings that Launchways has delivered
for Mighty Hook, Scott values Launchways’ role as HR consultants. No matter
what payroll, benefits, insurance, or HR challenges Mighty Hook faces,
Launchways provides streamlined and cost-effective solutions without the Mighty
Hook team having to dedicate valuable resources to addressing the challenges
internally. This matters because the less time they spend on business insurance
or human resources, the more time they can spend on their business.
Performance management and assessment are fundamental to
running a successful business at any scale. When you know who is creating organizational
gains and who is causing challenges, you can lead much more effectively.
Unfortunately, however, most organizations still assess performance
on a yearly basis. That means formalized feedback for employees only comes at
the end of long terms, and any discussions about performance in between are
seen as scary or punitive.
If your organization is still using the traditional annual
appraisal model, you’re missing out on the opportunity to have better, more
productive conversations with your employees and create a more data-driven
approach to performance and talent management.
Moving forward, we’ll explore:
Why a continuous feedback system is better than
yearly appraisals
What a continuous feedback system actually looks
like
How to build buy-in for the transition toward
constant assessment
Why Continuous Feedback is So Powerful
In general, continuous performance assessment is the best
way to support your employees and keep your organization healthy. When you’re
constantly deepening your understanding of not just what’s working but why it’s
working and how you can extend that success to new arenas, you have the power
to transform your organization into its best self.
Transform Managers into True Leaders, Not Just Bosses
Much of the strife surrounding performance assessment (and
talent management in general) is rooted in the fact that the average worker and
manager don’t have a strong, productive enough relationship to meaningfully
discuss performance.
The yearly appraisal model simply perpetuates that
disconnect, as team members rarely sit down with their immediate supervisors to
discuss goals, performance, achievement, and so on. When those conversations
are so spread out, it’s difficult for them to feel authentic – both for the
assessor and the worker. Everybody grits their teeth to get through it; nobody
actually gains anything.
When you encourage your supervisors to lead ongoing conversations
about strengths, areas for improvement, and achievement with each of their team
members, you’re creating an environment where assessment can be both less
stressful and more useful.
Continuous performance assessment takes that nebulous role
of “boss” and defines it in a way that fosters better, more productive
relationships and the kind of mentorship and coaching that drives everyone to
get better.
Become More Responsive to Talent Needs & Create Opportunity for
Improvement
If you’re assessing employees on a yearly or even quarterly
basis, you’re leaving yourself open to disaster. The wrong employee or team
underachieving in the incorrect position for months at a time can lead to
financial disaster. On the other hand, if your best talent is laboring for 11
months at a time without recognition, they’re probably looking for somewhere
else to work.
By embracing continuous assessment, you create an agile
culture in which it’s easier to:
Recognize problems or challenges in their early
stages
Strategize adjustments or corrections
Design actionable improvement plans much more
quickly, creating opportunities for employee turnaround.
That responsiveness makes assessment feel more supportive
and less punitive. In this way, you can set underperforming talent up to save
themselves, rather than letting them go in December because they struggled for an
entire year.
How to Design and Anchor a Constant Assessment System
It’s important to start by saying that any business’
performance management and assessment system should be custom-built to address
the company’s specific organizational system, goals, and employee culture. With
that said, there’s a few pillars that should inform any approach.
Identify Goals, Competencies, and KPIs for Each Position
For your continuous assessment system to be successful, it
needs to be grounded in structure, objectivity, and a deep understanding of how
you want to do business. That means working with HR and department-level
leaders to create a profile of each individual role on your organizational
depth chart.
For each position within the organization, you should have a
clear sense of:
What skills and knowledge someone needs to be
highly successful in that role
How their job success will be gauged or measured
(projects completed, revenue generated, etc.)
Which tools or applications will provide
assessors with the data they need to assess that person
What the professional journey might look like
for someone in that position (i.e. “If this person is highly successful in this
role for two years, what might be next?” or “How long can we afford for someone
to underperform in this position?”)
How that person’s direct supervisor or team
leader can guide their professional development to build success for all
Allow Employees to Grow in Ways Most Relevant to Them & Their Work
That strong understanding of your depth chart is crucial to
great performance management, but it’s only half the puzzle. Your team members
are individuals, and that means you can’t manage them like numbers in a
spreadsheet.
When a continuous assessment system accounts for employees’
individual needs, strengths, and quirks, it greatly increases buy-in and builds
better business results.
A great continuous feedback loop isn’t just standardized for
company use; it’s also personalized to maximize its value for each worker. Upon
hire or the completion of each identified assessment term, employees should
work with their direct supervisors, coaches, and other relevant professionals
to discuss:
Individual knowledge and skill goals (“What can
you do in the next six months to become even more knowledgeable or talented in
this role, and how can we support you in that?”)
Workplace engagement and employee cultural goals
(“What can you do over the next term to increase or maintain your participation
in or maintenance of our great team, and how can we support that work?”)
To maintain two-way accountability, it’s important to always
think about and discuss how work toward these goals will be measured, how success
will be assessed, and what success or failure means in terms of next steps.
Foster Two-Way Communication and Reflection
One of the biggest mistakes organizations make when it comes
to performance management is making it an entirely one-way system where
supervisors review their team members individually. That just perpetuates old
fears about the workplace power dynamic and makes employees feel voiceless.
An excellent performance management system ensures each
employee has a strong voice that’s heard and richly documented throughout their
professional journey. Managers should encourage each worker to reflect on their
own work and provide self-assessments to accompany supervisor feedback.
At the same time, each worker should have a voice in
assessing the functionality of their teams or departments and the success of
their manager or supervisor. That way, everybody is empowered with a voice and
everybody is kept honest.
Focus on Data
Qualitative feedback about people’s impressions, personal
experiences, and reactions is an important part of any assessment, but it can’t
be the whole emphasis. In order to win buy-in with your discerning employees
and stand up as fair and objective in court, your continuous feedback system
must be data-centric.
Thanks to the incredible variety of tech tools and software
applications we use on a daily basis, supervisors actually have access to more
workflow data than ever – they just have to know how to get it and how to
analyze it. With a little training from IT and assessment experts, your
supervisors can guide conversations about performance by discussing data points
like:
Job or task completion rates
Ticket turnaround times
Campaign success
Success of accounts managed
Impact on team-based or departmental goals
When you build your assessment system around data, you’re
creating something that’s actually gauging employee success, not just providing
observations about work style or personality. That means you’re creating
something more authentic, more useful, and more resistant to criticism.
Setting Your Employees Up to Embrace Change
Continuous performance assessment and management are best
for business, but they can still be a tough sell at first. That’s because when
people hear “continuous assessment,” they think that means more work and more
awkward conversations.
In order to dispel those fears and build buy-in for your
assessment system, you need to provide your workers and their
supervisors/assessors with the support they need to see the value in the new
approach and make a smooth transition.
Provide Clarity & Employee Education from Day One
From the day you make the decision to transition towards an
ongoing feedback loop, you need to be transparent with your employees about
what that means and what they system is going to look like.
You need to provide your ground-level workers with employee
education that helps them understand the philosophy of the model as well as how
it will affect what they do from day to day or week to week.
For managers, supervisors, and other assessors, you need to
bring in talent and performance assessment experts to teach them how to be
impactful coaches, use the system right, and get the most out of it.
If you drop ongoing performance assessment into your
employees’ laps, you risk significant damage to morale and company culture. If
you create a well-explained, well-scaffolded transition, however, you’ll gain
the buy-in you need to make such a drastic change.
Make Strong Performance a Core Value Organization Wide
For any initiative to truly change a business and its
culture of work, it has to be baked into daily life within the organization. If
you want employees to reflect honestly, improve earnestly, and dedicate
themselves to maximizing performance, it’s fundamental that you make great
performance a highly visible organizational value.
That requires crafting messaging for display around the
office, bringing in the right presenters to get your team motivated about
performance, and even revisiting things like meeting protocols to make sure
that discussions about performance are voiced in every context.
When performance and achievement are key daily values in
your workplace, you greatly increase the chances that your employees will
engage deeply in the process, strive for excellence, and work to better the
environment on the whole.
Honor Your System Through Promotions & Raises
There needs to be an endgame anytime you’re assessing or
judging something. If employees don’t understand how your continuous assessment
system can be of benefit to them, it’s simply an externalized structure that
they’ll engage with exactly as much as they need to in order to keep their
jobs.
For people to really honor and value your assessment system
in a way that leads to workforce maximization, you need to make it real for
them. That means there must be real benefits and real rewards for those who
exhibit high performance and take their role as part of the overall evaluation
system seriously.
Raises and promotions are the most obvious and classic ways
to make that happen.
At the same time, however, it’s important to honor the
improvement aspects of your system. For example, if an under-performing
employee exhibits a great turnaround, there should be some recognition that
motivates them to continue growing.
Takeaways
When you have a strong, continuous feedback loop for every
member of your team and each of those team members values and cares about the
process, you have the power to maximize your workforce for business and
cultural wins.
Just remember:
Continuous feedback is more powerful for
everyone
Management gains a better understanding of
talent company-wide
Struggling or under-performing workers gain the
time, structure, and clarity they need to improve in a timely manner
All-star talent gains access to a system that
helps them feel appreciated and build a documentation trail to support
promotions, raises, and so on
Any constant assessment system must be rooted in
data
Qualitative observations are never enough
Embracing data analysis significantly reduces
assessment workload for managers
Emphasis on data shows that everything is fair
You need buy-in from employees at all levels for
a continuous assessment system to work
Be sure you demonstrate the value of the system
and clarify expectations across the board
How to Learn More
If you’re a business leader looking to build an impactful,
forward-facing performance management strategy, be sure to join us on
Wednesday, December 11th to learn about
The Future of Performance Management!
This free webinar from Launchways
will be packed with actionable insights about emerging best practices for
performance assessment including…
How to assess the impact of your current
performance management program and get started on building something even
better
How to recognize the common pitfalls of
performance management
How to replace an annual assessment system with
a continuous feedback loop
How to deliver actionable, powerful feedback,
even when it’s difficult
How to build a step-by-step procedure for
handling employee underperformance
The hour-long learning experience will feature presentations
and Q&A time with an all-star panel of veteran business leaders who know
what it takes to build, manage, and continuously improve a great team.
Presenters will include…
Paul
Pellman, CEO of Kazoo, who
specializes in creating employee engagement and performance management
strategies that build purpose and success in the workplace.
Jodi Wellman, Co-Founder of Spectacular at Work, a
leading executive coach who specializes in helping business leaders maximize
their teams to build success and balance.
Adam Radulovic, President at XL.net, an experienced entrepreneur and
small business leader with a track record building and managing profit-driving
teams at many different scales.
Jon B. Howaniec, SHRM Certified Professional
and VP at Clark Dietz, who
oversees talent acquisition, staff development, and employee compensation at a
multi-state engineering firm and specializes in strategic planning.
Any business leader, HR director, or manager hoping to
improve their skills as a coach, mentor, or accountability partner should make
time to check out The Future of
Performance Management: How to Modernize Your Approach and start the
process continuously improving their team this December!
Payroll is a key driver of your business, so it’s important to get it right. Organizations with proper payroll processes in place are free to thrive, while companies with flawed payroll systems can be susceptible to significant legal risks, fines, and employee relations issues.
However, payroll and regulations are extremely complex. With payroll rules and regulations constantly changing, it’s almost impossible for the average business to keep up.
There are upwards of 10,000 federal, state, and local tax regulations that affect the way employers process payroll. And failing to follow these properly can result in large fines from the IRS. According to the IRS, more than 1.8 million tax returns were audited in 2016 for businesses with income between $200,000 and $1 million. In 2016, 978,564 businesses of all sizes were assessed civil penalties.
Growing businesses want to avoid these potential risks but find it nearly impossible to keep up with the wide range of laws pertaining to employment. This is why more and more businesses are turning to outsourced payroll companies to bridge this gap in expertise. Recent research by Robert Half indicates that 39% of U.S. companies outsource payroll services.
Outsourcing Payroll: Three Reasons Why Businesses Should
Save time (time that can then be used to focus on growing your business)
Gain access to the technology and expertise to perform payroll (management services) well
Reduce costs and risks associated with failing to follow tax and employment regulations
Ultimately, as your business evolves and grows, your team will become larger and your payroll (management processes) will become increasingly complex. As an employer, you’re expected to understand all hour, wage, and employment laws. Mistakes in these key areas can lead to audits and penalties, something a growing business simply doesn’t need.
For many growing businesses, outsourcing payroll prevents a good opportunity to streamline operations and reduce risk. However, each company must decide if (the benefits of outsourcing payroll) is right for them. We put together this ultimate guide to help you explore the pros and cons of outsourcing payroll, so you can make an informed decision about how to handle your business’s payroll.
This Outsourcing Payroll Guide Will Teach You:
Advantages of outsourcing payroll
Disadvantages of outsourcing payroll
What to look for in payroll outsourcing companies
Why leverage a payroll provider’s HRIS
Questions to ask a potential payroll outsourcing provider
Benefits of Outsourcing Payroll
Time Savings
Payroll is a time-consuming process. From keeping track of benefits deductions, wage garnishments, new hires, terminations, PTO, and state and federal regulations can be challenging. Outsourcing payroll allows you and your team to focus on core business functions that drive revenue and help you grow.
Reduced Risk
Penalties for errors, omissions, or late payroll tax filings can be very costly. The IRS estimates that 40% of small businesses pay annual penalties for incorrect filings. Beyond tax risks, your organization must also comply with all state and federal wage and employment laws. Failure to comply with these laws can lead to audits and fines. However, working with a payroll outsourcing provider can ensure that your business has all compliance bases covered. This will give you the peace of mind knowing your business won’t be susceptible to these risks and fines.
Access to Experts
As your business continues to grow, you’ll have to comply with more and more state and federal regulations. Have a team of HR and compliance experts by your side to help you navigate these complex changes can be invaluable for your organization.
Data Security
Payroll outsourcing services use secure online portals to store and protect your employees’ sensitive information.
Reduced Payroll Costs
For many small-to-mid-sized businesses, completing payroll in-house can be a money burner. Of course, actual cost is company-specific, but you can calculate how much time your team currently spends calculating payroll, preparing w-2’s, onboarding new-hires, producing reports for accounting, etc. Paying a salaried team member (or doing it yourself) can end up costing your organization a lot more than working with a payroll outsourcing company. For most growing businesses, working with a payroll outsourcing provider is a cost-effective option.
Disadvantages of Outsourcing Payroll
While outsourcing payroll to payroll experts affords your organization many benefits, there can be some negative effects of outsourcing.
Difficulty Obtaining Employee Data
For your payroll provider to process employees, they’ll need W-4s and direct deposit information. Tracking down and collecting physical documentation of these assets can be challenging. However, some payroll providers operate entirely digitally. If your payroll outsourcing provider offers a system where employees can upload their own information, this can eliminate these challenges.
Delayed Corrections
When working with an outsourced payroll provider it can sometimes take longer to fix payroll errors. However, if your provider leverages proactive communication which includes a review and editing processes then this can help significantly reduce the number of potential errors.
Outsourcing Payroll Cost
There will be an added cost to your business for outsourcing payroll. To determine if outsourced payroll is a cost-effective solution for your business, you should aim to quantify the current costs associated with your payroll practices. In most cases, outsourced payroll ultimately ends up being cheaper than an in-house team member handling it.
What to Look For In a Payroll Outsourcing Company:
Experience Serving Businesses Like Yours
Research if the payroll provider has worked with organizations of an industry or size like yours. Explore their website for customer stories and ask for case studies about the value they’ve provided clients. Does the payroll provider have a strong track record of serving businesses your size? Is the provider experienced in your industry?
Additional Resources & Complimentary Adds-on
Some payroll providers go above and beyond to extend additional value to their clients. These add-ons might include guidance on HR best-practices, access to employee handbook and policy templates, or support for safety compliance.
Other Service Offerings
When looking at a payroll outsourcing provider, consider the other products and services they offer and how those align with your future plans. As you grow, you’ll require additional support in scaling your human resource practices. Does your payroll provider offer additional services such as human resources consulting, technology, employee benefits, or worker’s compensation coverage?
Regulatory Compliance Capabilities
Is the potential payroll outsourcing provider up-to-date on changing laws, compliance regulations, health care considerations, and tax rules? Are they a thought-leader in the space? You should aim to establish a clear track record of your payroll provider helping their customers meet federal and state compliance regulations.
Technology
You should evaluate and determine the quality of payroll technology your potential provider leverages. Consider if they use modern technology and have the technology infrastructure to support your organization as you grow.
Accountant Interfaces & Integrations
Consider how easily your team can retrieve necessary payroll records for tax and reconciliation purposes.
Service Level
You should aim to understand the level of service your payroll outsourcing provider provides. Will you have a dedicated account manager you can call anytime with questions? Or will you be left with an automated inbox or queue without answers? Payroll is a complex, essential component of your business. Having a high level of service is important.
Stability
When it comes to finding a (third party) payroll provider, stability is essential. You should determine how many years a potential provider has been in business. Also, consider how many clients they have and the caliber of their client portfolio.
Scalability
Ultimately, your goal is to grow your company. Therefore, you shouldn’t pick a payroll outsourcing provider whose infrastructure cannot support your growth. Instead, you should select a provider that offers robust solutions that can integrate time and attendance, retirement plans, and benefits administration as you grow.
Scope of Services
Your payroll (outsourcing) provider should provide the highest level of service, freeing up your time to focus on other more important tasks. Some payroll (outsourcing companies) expect the client to onboard new-hires, track time and attendance, and handle other administrative tasks. In an ideal scenario, your payroll outsourcing provider should be taking on your entire payroll process, end-to-end.
Implementation & Onboarding
Uncover the process the potential payroll provider will use to get your organization onto their system. They should provide a quick, seamless transition to avoid interruptions to your employees.
Partners & Integration
You should ensure that your payroll provider’s systems will seamlessly integrate into your team’s existing workflows.
The Importance of HRIS
An additional value-add of working with an outsourced payroll provider is gaining access to their Human Resource Information System (HRIS). An HRIS system allows employers to easily provide their employees access to online statements and direct deposit. In today’s market, many job seekers expect an employer to provide these. An HRIS system can provide your employees several benefits including:
Online benefits enrollment
Review benefits information
Review checks
Update information
Access corporate documents
Beyond the benefits it affords your employees, HRIS helps create a centralized hub for all your team’s sensitive information. This means better organization and better security for your business. Some additional benefits employers can get from a HIRS include:
View invoices and payroll reports
View and update employee information
Digitally onboard new hires
Collect time-off information
Offer online benefits enrollment
Total compensation reports
Upload an employee handbook and other files
While you may not have the resources or manpower to administrate your own HRIS, leveraging a payroll partner’s system is a great option.
What to Look For in A Payroll Outsourcing Company
Questions to ask a payroll (outsourcing) provider you’re considering:
How long have you been in business?
How do I know you are paying all payroll taxes?
How much of the responsibility of payroll processing do you handle?
How secure is the information?
Can I call and talk to a real person without going into a queue for several minutes?
If there are corrections on the payroll, how long will it take to make the correction?
What technology platform do you use and how reliable is it?
What are your fees for processing payroll?
Summary
Payroll is a complex, constantly changing function that many small teams struggle to manage. If your organization is spending too many resources managing your payroll in-house, outsourcing payroll can be a great option. In today’s guide, we covered the pros and cons of outsourcing payroll, how to leverage HRIS technology, and how to vet a potential payroll partner. Some key takeaways are:
Outsourcing payroll affords many benefits including saved time, reduced risk, and cost-savings
Working with a payroll provider can help you leverage modern HRIS software
When considering a payroll outsourcing provider, there are several factors to look out for including service level, technology, proven track record, and more
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